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AMW Association (formerly AAF Association)

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The mission of the Advanced Media Workflow Association (AMWA) is to promote the development and adoption of open, accessible standards and specifications relating to file-based workflows (including AAF, MXF and other formats), Service Oriented Architectures, and Application Specifications; to promote such Specifications worldwide, and to create high customer awareness of, demand for, and confidence in products designed in compliance with these specifications. We will focus on content creation, production, post-production, rich media authoring, archiving and distribution. We maintain relations with other standard setting organizations and industry consortia, and work with standards developed by them, in order to ensure coherence among the Specifications maintained by the Association and standards maintained by such other organizations. The Advanced Authoring Format (AAF) is a multimedia file format that enables content creators to easily exchange digital media and metadata across platforms, and between systems and applications. The AAF simplifies project management, saves time, and preserves valuable metadata that was often lost when transferring media between applications in the past.

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English

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PO Box 450543

Atlanta GA 31145 US

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AAF Association

+1 77041499

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• Alexa: AaFassOciation.org
• WHOIS for AaFassOciation.org