edit Baker Hughes Incorporated
Baker Hughes Incorporated (NYSE: BHI) creates value from oil and gas reservoirs with high-performance drilling, evaluation, completions and production technology and services, integrated operations and reservoir consulting. Our solutions are designed to lower costs, reduce risk or improve productivity for the global oil and gas industry.
Baker Hughes was formed in 1987 with the merger of Baker International and Hughes Tool Company—both founded over 100 years ago when R.C. Baker and Howard Hughes, Sr. conceived ground-breaking inventions that revolutionized the fledgling petroleum era. Since those earliest advancements, we’ve never stopped searching for solutions to conquer the next frontier.
Baker Hughes Incorporated is the combination of many creative market leaders of the technical solution providers of the petroleum service industry. In 1907, Reuben C. Baker designed and implemented a casing shoe that revolutionized cable tool drilling. Baker soon began making downhole tools to help oil & gas production, set casing and deploy cementing tools. On the other side, in 1909, Howard R. Hughes, Sr. created the first roller cutter bit that dramatically improved the rotary drilling process. Following this, in a mater of eight decades, Baker International and Hughes Tool Company became worldwide leaders in well completions, drilling tools and related services. In 1987, both these companies merged to form Baker Hughes Incorporated.
During its successful journey, the company went in for several significant acquisitions including Brown Oil Tools, EDECO, CTC, and Elder Oil Tools (completions); EXLOG (mud logging); Milchem and Newpark (drilling fluids); Teleco (measurement while drilling); Eastman Christensen and Drilex (directional drilling and diamond drill bits); Tri-State and Wilson (fishing tools and services); Aquaness, Chemlink and Petrolite (specialty chemicals), Western Atlas (seismic exploration, well logging).
Baker Hughes Incorporated has seven divisions organized under two distinct segments namely Drilling and Evaluation segment and the Completion and Production segment. With this set up, the company is into serving the diversified needs of the global petroleum industry by offering best-in-class products and services used within oil and gas wells, pipelines and refineries.
For more than 100 years, Baker Hughes has provided the global oil and natural gas industry with premier products and services for drilling, formation evaluation, completion, and production. But we’ve built our outstanding global reputation on the skills and dedication of our hardworking employees, who invent and implement innovative technology that rivals the space industry in its complexity and sophistication.
We invite you to explore our wide range of employment opportunities that can expand your skills, develop your career, and help you rapidly advance into a leadership role. Explore this site to learn more about jobs at Baker Hughes today.
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Home Page Analysis
The Home Page Analysis helps you understand how a site's home page appears to both search engines and site visitors.
BakerHughes.com Home Page Analysis Summary
Titles & Headings
The title and headings on the home page tell people and search
engines what a website is about.
Analyze the title & headings of the home page for free or the entire site.
Links & Images
Relevant links to other sites are good for people and search
engines. Images on a web page should be described for visually impaired
visitors and search engines.
Analyze the links & images of the home page for free or the entire site.
Search Engine Friendliness
A few simple technical fixes can make any site show up better in
The title of a web page appears in search results as the link to that page. Learn more ...
The title of a web page appears as a clickable link in search results and bookmarks. A descriptive, compelling home page title with relevant keywords can increase the number of people visiting the site.
Search engines view the text of the title tag as a strong indication of what the page is about. Accurate keywords in the title tag can help the page rank better in search results.
A title tag should have fewer than 70 characters, including spaces. Major search engines won't display more than that.
The title tag of your home page (and any other page on your site) should not contain the site’s domain name or URL. These will appear near the title in search results, so use your 70 characters to tell people what the page is about. The title tag should not contain any HTML, because it will be displayed incorrectly or not at all.
- Good: This web page has a title tag.
- Good: The title tag is a good length.
- Warning: The title tag should not include the website’s domain name.
- The title of this site's home page:
- “Home Page | BakerHughes.com”
The H1 heading is an important sentence or phrase on a web page that quickly and clearly tells people and search engines what they can expect to find there. Learn more ...
Just one H1
In most cases, a web page should have just one H1 heading. Using multiple H1 headings is okay if that is a logical way to organize the page, but they should be used sparingly. That’s because search engines can view multiple H1 headings as an attempt to signal that all the content on a page is equally important, a tactic that’s seen as an attempt to game the search engine algorithms.
Search engines look for an H1 heading to determine what a page is about. Human visitors do, too.
Content and placement
The H1 heading appears on the web page itself, unlike the page title, which people will see mostly in search results.
The H1 tag (which contains the H1 heading) is usually listed first among the other heading tags for a page. None of the major search engines, however, will penalize a site for listing H2 through H6 tags ahead of the H1 tag.
- Problem: This web page does not have an H1 heading. It should have one.
Your website's robots.txt file can tell search engines to ignore parts of your site. Learn more ...
Website owners usually use robots.txt to let search engines know which pages or sections of their site shouldn't be indexed for example, web contact forms, print versions of web pages and other content that's duplicated elsewhere on the site. Robots.txt can also be used to request that specific robots not index a site. For more information, read How To Use Robots.txt.
Search engine robots
You'll need to know the names of specific search engine robots - or "bots" – if you’re going to exclude any or all of them from any part of your site.
- Google’s bot is called Googlebot. Google is the world’s largest search engine, and is where many people discover new websites.
- Bing’s bot is called msnbot. Bing also provides search results to people using Yahoo to search the Web. Together, Bing and Yahoo are the second largest search resource, after Google.
- Baidu’s bot is called Baiduspider. Baidu is a major search engine in China, and the number of people using it is increasing rapidly.
- AboutUs.org’s bot is called AboutUsBot. To create a Site Report, AboutUs uses crawling technology that’s similar to what search engines use.
- Good: This website’s robots.txt file is not blocking major search engines from crawling its pages. Your website can appear in any engine’s search results.
This website can live at www.BakerHughes.com or BakerHughes.com. It's best for your site's visibility to live at just one URL, or web address. You'll want to create a 301 redirect to the URL you choose from the other URL. Learn more ...
Choose one or the other
If the same web page exists at two different URLs, people can choose to link to one or the other. Links from other sites to your website are valuable — they tell search engines that your site is important to people. By splitting valuable links between two identical pages, you're diluting the power of those links to help a page rank higher in search results.
Learn more about why you should have just one home page: Read Twin Home Pages: Classic SEO Mistake
- Problem: Your website resides at both www.BakerHughes.com and BakerHughes.com. You should permanently redirect one to the other, using a 301 redirect.
Search Engine Visibility
Check this site's prominence around the web and in major search engines.
Date Last Crawled
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Check this site's presence on news sharing and community sites.
Social Media Visibility
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Below we show domains that redirect to BakerHughes.com.
We survey every domain on the Internet ending in .com, .net, or .edu to see if any redirect to this website. Large or famous websites like Amazon.com often have many sites redirecting to them.
Domains that redirect to the home page of BakerHughes.com
Capture visitors who type the wrong name
It can make a lot of sense to redirect a domain to an existing web page. For example, many people are likely to type wikipedia.com when they are really looking for wikipedia.org. Creating a redirect from wikipedia.com to wikipedia.org helps these people get to the site they want.
Domains that redirect to a page within BakerHughes.com
Get people to a specific web page
We have not found any domains that redirect to pages within BakerHughes.com.