DoubleClick.com Digital marketing services for agencies, marketers & publishers

DoubleClick: Digital Advertising

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Digital advertising is a field of such complexity that there is rarely a shortage of customers. DoubleClick.com is virtually a playground for some of the biggest names in advertising as well as for customers that are trying to measure the effectiveness of an online ad campaign. If you're a marketer, web promoter or agency, DoubleClick.com offers online products and services for you.

Main page

Doubleclick.com’s main page mixes a simple design in the lower half of the page with a more complex design on the upper half where a rapidly moving image draws your attention to the latest product released by the company. The inside of the website is compacted in a horizontal bar at the top of the main page where the main categories, like products, customer solutions, knowledge central, careers, and their subcategories can be accessed by a single click. The lower half of the main page features three vertical columns. In the column on the left you will find a brief word from satisfied customers, but there is also an option to view the entire case study for that particular ad campaign. The column in the middle brings access to the latest market studies and press releases of the company, while the column on the right of the main page features a list of Doubleclick’s online products, advertising solutions and available services.

Inside Doubleclick.com

The horizontal bar at the top of the main page gives quick access to the inside of the site, as you can access the main category or any of the subcategories directly. The product section opens a list of all of Doubleclick’s products, each with a brief description; a more detailed description is available less than two clicks away. The customer solution button opens subcategories containing online advertising solutions for marketers, publishers, agencies and more. The same bar offers access to researches, consumer surveys and annual reports of the company in the knowledge central section, Doubleclick’s curriculum vitae, list of upcoming events and press releases in the About DoubleClick section, and many more. For those who want to make a living in the online advertising business there is the Careers button where you can submit your profile.

New Releases

The central horizontal bar advertising the company’s latest products opens almost a website of its own with a detailed description of the product, benefits, detailed reports on its performance, a creative gallery, a list of all the sites in the world that are using the product and many more. The support button gives access to non stop personalized customer support including creative training, question and answer testing, site preparation, and so on. This extensive support section makes Doubleclick.com distinct from other websites of its nature.

The contrast between motion and static on the main page makes the design of this website very appealing, while the quantity of information and the quality of information structure make it effective.

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Languages

English

Address

111 Eighth Ave 10th Floor
New York NY 10011 US

Additional Information

Double click dot com and dot net a powerful reputation on the internet

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External Links

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