ExtremeBlogging.com

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Extreme Blogging

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Fitting Into Your Niche

Much has been made about niche blogging, but with one niche always comes another. Advertising always follows, and it appears that motion picture studios are seeing the benefits of specialized audiences. It will only go to follow that other advertisers will soon follow suit. The new film The Constant Gardener is a good example of a studio foray into niche marketing (this, in and of itself, is a major change in marketing for the industry):