KickAMigrant.com
About KickAMigrant.com
Adnews Mock Ads 2007:Before you begin: The following game is not real - it is a "Mock-Ad" It is a 'what if' response to a challenge issued by Adnews to Amnesia. The brief : How to change the 'negative' public perception of Migrants in Australia. Amnesia's response is a 'part viral, part digital media campaign' It is designed to hit at the heart of the matter and challenge perceptions in an interactive manner - we are using tested viral techniques and a game mechanic. "