Learn/Rock-Your-Blog-in-300-Words - or-Less

By [[User:|]] on

Brevity is the soul of wit


If you write regularly, you probably have abundant ideas, but limited time to express them. Guess what? Your readers are probably short on time, too - they have jobs, personal lives and dozens of other articles to explore.

Engage your audience by making your point in 300 words. When it comes to Web content, less can be more! Here’s how to rock your blog in 300 words:

  1. Be direct.
  2. Avoid poetic adjectives.
  3. Use bulleted and numbered lists.
  4. Edit aggressively.
  5. Use images for illustration and emphasis.
  6. Use links to direct your readers to supporting or background information.
  7. Split more complex ideas into multiple posts. This helps you stay focused, while giving your eager readers something to look forward to. You can also link related posts to each other for better SEO.
  8. If you’re writing about a complex topic that’s not for newbies, don’t waste words on explanations – just use links to direct your readers to places where they can learn more about the topic.
  9. Don’t worry about keyword density. While many people believe that keyword repetition helps a post rank higher in search results, a great article that’s missing a keyword or two will yield much more traffic and buzz than a mediocre, perfectly optimized piece.
  10. Have a well designed site. Short posts can look meager if they’re swallowed up by the site’s design. Make sure your site design showcases short articles. After all, a brief article can be just as helpful as a longer one!


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