LearnAndSave.com
LearnAndSave.com
You can learn about a multitude of topics from people who have gone through the learning curve and present the best and easiest way to do what you want to do. Consumers can subscribe to an RSS feed on any topic at LearnAndSave, and stay up to date on the latest tutorials.
The concept is great - you can simply visit the website and search from a range of videos. These are prepared by ordinary people who are experts in what they talk about, or by companies trying to educate consumers on the best and most efficient way to use products.
Some learn all that is needed by reading an instruction manual, some need to be shown, this is the best of both worlds, a combination designed to help you find ways to save money and time.
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Goodies - Save Some More!
Sure, you save on labor costs, service costs, and possibly even maintenance or equipment costs (for example, are you sure you know how to upgrade your computer's memory properly?). But that's not the only saving you make when you learn at LearnAndSave.com. The site also offers coupons and deals for many of the products featured in their tutorials.
Are you looking for a Innovative new way to Market and Advertise?
Companies looking for innovative new ways to market and advertise create or 'Sponsor' tutorials to help educate people - giving them great consumer outreach, and helping them help people save at the same time. Tutorials can educate consumers to help them make the right choice, or on how best to use products. Consumers benefit because they can make more informed decisions, saving on service costs and possible future replacements. Businesses benefit because it gives them a platform to reach out to consumers to educate and inform them, and gain positive visibility in the process. And if you're advertising with LearnAndSave, not only do you get great visibility and a chance to engage consumers, you also generate goodwill.
And if you know a thing or two, you can help people out by recording a tutorial for LearnAndSave.com. Just create an account and an expert profile, and you're good to go!
Content must be suitable for all age groups and contain more fact than opinion. Content is not meant to primarily advertise certain products, but to be educational, instructive and useful to consumers.
LearnAndSave - The Company
Learn and Save started in 2008 as a wholly owned subsidiary of Knowledge Anywhere. Knowledge Anywhere has been around since 1998 and is now recognized as a top-of-the-line company providing technology-based learning, performance, and training solutions to corporate customers. (To learn more about Knowledge Anywhere Inc., including a BusinessWeek article and LinkedIn Profile, see the AboutUs page, KnowledgeAnywhere.com.)
It is the vision of the company to have the largest "how to" tutorial catalog for consumers; to match savings opportunities with "how to" tutorials; and enable corporate sponsors to engage directly with consumers in a new and enhanced way.
Learn and Save's headquarters are based in Seattle, Washington. Eventually offices will also be in Minneapolis, Minnesota as well. Also, Learn and Save will have their client business development managers sprinkled throughout North America, giving them demographics that are beneficial to clients and consumers.
The parent company, Knowledge Anywhere, provided Learn and Save with the start up essentials to get them on their way to become one of the top ranked companies of its kind.
The Learn and Save development team is lead by Bill Allocca, a former senior member and technology leader in the e-commerce software division at Amazon. With more than 10 years experience at Amazon, Bill brings a deep understanding of consumer and e-commerce related Web sites to the Learn and Save team.
The Revenue Model
LearnAndSave has an advertising based revenue model - corporate sponsors pay to advertise their products and or services on the site. When a consumer purchases a product or service clicked through links on the site, LearnAndSave is then compensated by the corporate sponsors.
Learn and Save has allowed corporate sponsors to interact directly with consumers in a new way that no others have begun to touch, thus making Learn and Save stand out above the rest.
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External Links
- Alexa: LearnAndSave.com
- IStockanalyst Press Release
- TechFlash Press Release
- Komo 1000 Interview with Learn and Save President Charlie Gillette
- MarketWatch Press Release
