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Legacy Marketing - Small Business & Start-up How-To Guides
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- SPINA, ROBIN
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- LAUREL SPGS NJ
- United States 08021-4942
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- 888 725 2639
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Rob Spina has been in marketing (working for others) for over 20 years. During this period, he's worked for both large and small firms, successfully marketing a diverse array of products and services for a diverse group of companies (publishing, equipment leasing, insurance, durable goods, healthcare).
In 1993 Rob started his own small business headquartered from home, subsequently turning the table on a company downsizing. During this phase, he kept explicit, comprehensive notes on his experiences starting and operating his business, and from this "blueprint," he decided to write a "How-To" manual.
In 1996 Rob completed "How To Start And Operate An Errand Service," which was well-received and became the premier guidebook on this subject - helping women and men, young and not so young - start a full or part-time business. This How-To book was profiled: in national business magazines… on TV… on numerous web sites… by other small business book authors. It eventually led to a revised 2nd edition in 2001, and other popular How-To guidebooks and manuals.
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