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Title edit
- Limpopo tourism and leisure information for tourists visiting Limpopo, South Africa ::
Description edit
Emerging Promotional Publications (EPP) saw the light in 2003 and the continuous challenge is to create target-market driven publications in order to add value to available information. We aspire to put forth titles whereby both reader and advertiser will benefit.
The reader finds value in the fact that the content is of a high standard and with it being primarily Limpopo based, the publication becomes 'timeless' as the reader uses the content for reference purposes. Printing a mere 15,000 - 20,000 copies bring exclusivity as readers prefer not to discard of their copy in fear of losing valuable information.
The benefit for the advertiser lies in this extended exposure they receive as well as in the fact that each title is target-market driven and the distribution network for each one is carefully planned and executed which ensures that waste is kept to an absolute minimum.
