MGMMirage.com is a luxury hotel and resort group in Las Vegas, NV
MGM MIRAGE
MGM is one of the world’s most famous and respected hotel and gaming company. Currently MGM is the second largest gaming company on the planet and has a yearly income of 7.4 billion dollars. The company, which holds some of the Las Vegas’ best known casinos is also a constant presence in the Fortune 500 list.
Website
MGMMirage.com boasts a rather unusual structure. Instead of using a regular hierarchy, the company chose to use a network of websites, each dedicated to a traditional section. This can lead to some confusion, especially since each of the websites does not follow a specific template and thus each have their own peculiarities. From the perspective of corporate web design though, the website is complete. All the sections beginning with Investor Relations and ending with a Company Overview can be found rather straightforward.
However, it is a bit strange that the company’s history has no space allotted to it, despite the rich timeline affecting the Las Vega strip.
On top of highlighting its corporate achievements, the website focuses extensively on its customer relation through its customer relation program called “Players Club”. The success of this program though or at least its online part doesn’t seem extremely effective from the perspective of the Page Rank and Alexa rating associated with the dedicated site.
History
MGM Mirage is the result of the merging of MGM and Mirage Resorts (Golden Nugget Companies) on May 31, 2000. Both companies had been in operation since 1960 and 1970.
After selling one of its two Golden Nuggets casinos in January 2004, MGM announced a bid to buy Mandalay Resort Group, one of its major competitors. The transaction finally reached a conclusion when it was signed in April 2005 for a staggering 7.9 billion dollars.
Nowadays MGM owns and operates 17 properties located in Nevada, Mississippi and Michigan with the bulk being located naturally in the Las Vegas strip with such powerful brands like: Bellagio, MGM Grand Las Vegas, The Mirage, Luxor, Treasure Islands, Excalibur and many others. Lately the company also began expanding overseas through its development of casinos in Macau, a location deemed by experts as the future Las Vegas of the Asia and which already poses a great deal of attractiveness to gamblers worldwide.
The company’s development plan also includes the expansion on the US market through the building of a new MGM Grand hotel and casino complex in Detroit.
MGM Mirage gained its status and fame by providing what has become a legendary quality entertainment, luxurious facilities and impeccable customer service. The company has over 70,000 employees and is without doubt one of the most impressive presences in the elitist world of the US gaming industry.
Impact
MGMMirage is one of the most popular corporations in the United States, not necessarily through its own brand name, which nonetheless is widely known, but through its part in the development of what can be called the global Mecca of gambling, Las Vegas. Names like Bellagio and The Mirage are legendary and known worldwide.
The Nevada paradise represents one of the most powerful cultural icons of our modern times and has been featured in countless movies, beginning with Martin Scorsese’s classic “Casino” and finishing with “Ocean’s Eleven”. The powerful grip that these casinos have on our imagination, the mirage of high rollers, luxury and explosive entertainment is here to stay.
Languages
English
Address
- 3260 S. Industrial Rd
- Las Vegas NV 89109 US
Additional Information
Related Domains
External Links
- Stock: MGG
- Alexa: MgmMirage.com
