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Title edit
Queenstown New Zealand – NZ’s Premier Visitor Destination
Description edit
"Destination Queenstown’s role is to co-ordinate, facilitate, motivate and develop the marketing of Queenstown as the premier four season lake and alpine resort destination in the Southern Hemisphere"
has a mandate to generically promote the Queenstown District as an international visitor destination through a variety of distribution channels and act as the neutral co-ordinator of initiatives and campaigns that benefit its members
Queenstown has developed from a simple overnight stop for coach tours and a winter ski resort to an internationally acclaimed four season international resort and travel destination
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