Yahoo.com
Wiki edit
edit Yahoo.com - The Company
Motto: The world's most visited web page!
Slogan: Yahoo is all about you!?
Yahoo.com is a global Internet services company, providing a web portal and platform for a full range of Internet services. Yahoo.com was founded by Jerry Yang and David Filo in January of 1994 and the company is headquartered in Sunnyvale, California. It's usually referred to as Yahoo! - the exclamation point actually being part of the trademark name of Yahoo!, Incorporated - to avoid conflict with other companies named Yahoo.
edit Yahoo.com - The Website
While Yahoo.com started out as a simple web directory and search service, it has expanded through many added features over the years to become at least one of the top five web service portals out there. Major services provided include:
- Yahoo! mail - A service offering free email accounts.
- Yahoo! chat/IM - A network of chat rooms, organized by categories. This service by Yahoo.com is tied in with Instant Messaging. Users may download a client which will allow them to utilize the IM and chat services.
- Yahoo! groups - These are a combination of bulletin boards and mailing lists, which users may both create and join. They are categorized and highly customizable by the users. They may be moderated or have restricted access.
- Yahoo! shopping - Includes information on retailers, auctions, yellow pages and much more.
- Yahoo! media - Provides a news service, including weather and sports information.
- Yahoo! Geocities - This is a web creation and hosting service bought out by Yahoo.com.
- Yahoo! Games - A free games site by Yahoo.com, where visitors may compete with each other in a variety of board games such as checkers, chess, and go (ancient board game from Asia), or play single-player games.
- Yahoo! Answers - A section where members can post questions and answers for nearly any topic.
- Yahoo.com provides a host of other services which are almost too many to post here, but include a photo publishing feature, address books, entertainment guides, a map service, personal ads, job ads, and more. New features and services are being offered all the time as Yahoo.com explores new opportunities for growth.
A unique feature of Yahoo.com is that one may access every service consistently through one Yahoo.com ID. By signing up for a Yahoo.com ID, one may instantly have access to a home page, email account, and chat/IM account. Furthermore, the services are all integrated with each other, so that mail notifications from a Yahoo.com group will go to the owner's mail account, email friends may be automatically added to the IM watch list, and so on.
A Yahoo.com toolbar may also be downloaded and installed on the web browser. It is available for Internet Explorer and Firefox, and can run on Windows, Mac, and Linux. The additional Instant Messenger program, Yahoo! Messenger, is a separate stand-alone program available for the same platforms.
edit Yahoo.com's Partnership with Bing
On July 29, 2009, Microsoft, creator of the Bing search engine, partnered with Yahoo.com. This ten year agreement, beginning in 2010, will make it so that Bing's technology is used on Yahoo.com. Eventually, a "Powered by Bing" message will be listed on Yahoo.com.
On new Microsoft PCs/laptops Bing is the default search engine.
In the agreement, Yahoo.com will get 81% of the Market share on both Bing and Yahoo, but Bing will power both, and get the remainder of the profit.
edit Yahoo.com - History
The original selection of the name "Yahoo" stems from the creatures in the novel Gulliver's Travels; "yahoos" were uncivilized human-like creatures in a land ruled by horses. The literary reference had since lent to the slang term "yahoo", a "rude, unsophisticated, uncouth" person. This was in keeping with the Internet and World Wide Web of 1994; still regarded at the time as a wild frontier just beginning to be explored. However, founders David Filo and Jerry Yang have since half-jokingly declared the name Yahoo to be an acronym, standing for "Yet Another Hierarchical Officious Oracle". Internet historians will note that both the common phase "yet another" and the reference to the Usenet "oracle" newsgroup indicates that the founder's roots go very deep into the beginnings of the computer revolution.
The very first form of Yahoo.com was a simple web page called "Jerry's Guide to the World Wide Web" put up in January 1994. It was a simple list of links to other web sites, organized in a directory structure similar to a telephone book. By the end of 1994, the page had received a record one million hits, and the founders realized the potential for a lucrative business had formed. They renamed the company as Yahoo! Incorporated on March 2nd, 1995, and from there proceeded to build their full web portal.
Their chief competitors throughout the end of the 1990s included AOL, Lycos, Excite, AltaVista, and Infoseek. Yahoo.com continued to both buy up other web service start-ups and found their own services, including their web search engine. These diversified services included:
- The purchase of RocketMail in March 1997, which was folded into Yahoo.com Mail.
- The purchase of ClassicGames.com also in 1997, which became Yahoo.com Games.
- The purchase of Yoyodyne Entertainment, Inc., a direct marketing company, in October 1998.
- The purchase of web hosting provider GeoCities in January 1999.
- The launching of Yahoo! Messenger in July 1999.
- The purchase of eGroups in June 2000, which became Yahoo.com Groups.
However, the unprecedented and famous dot-com bubble was growing to an inevitable break by the year 2001, and although many Internet companies folded during the collapse of the dot-com bubble in 2001, Yahoo.com was among the few large Internet companies to survive.
Yahoo.com has been well known for being the largest company to base its web portal on the BSD Unix platform. To this day, Yahoo.com's servers run on the highly secure and stable BSD server platform. The quality of BSD software plus the fact that it is an open source system which is free of cost, have played a part in Yahoo.com's success.
Today, Yahoo.com's chief competitors are Google and the MSN network. Together, they are often referred to as the "big three" web portal companies.
edit Culture
Yahoo.com has had an advantage of being in the right place and time to ride the wave of the Internet boom; as new home users began to adopt computers and Internet access into their homes, many of them found and stayed with Yahoo.com. Yahoo! boosted this effect with clever TV advertisements through the late 1990s.
Because of the full range of services provided, a Yahoo.com member can enjoy every possible aspect of Internet experience without even once leaving the Yahoo.com domain. Thanks to the integration of their social network, there has been a whole generation of Yahoo.com users who have met in their chat, dated through their personals, established web sites through their home pages, and depended on Yahoo.com for all of their news, recreation, and online shopping needs. There is a tight subculture of users on the Yahoo.com network, who would not think of abandoning the site because it's where all of their friends are.
edit Yahoo.com's Business Profile
Yahoo.com's revenue at the close of 2006 was $6.53 billion. They employ 11,700 workers at their company headquarters of Sunnyvale, California. They rank #412 on the Fortune 500.
Like other large web portal and search services, Yahoo.com's chief source of revenue is online advertising. Yahoo.com makes 2.5 cents to 3 cents from each search on average.
edit Languages
English
edit Address
Yahoo! Inc.
- 701 First Avenue
- Sunnyvale, CA 94089
edit Contact
- Yahoo!
-
- Tel: (408) 349-3300
- Fax: (408) 349-3301
- Customer Care: 866.562.7219
-
GetSatisfaction
edit Community Reviews
edit The Answer to Everything
- I really Feel some times that Yahoo is a magic Machine..., you can ask anything, it will answer you with many surprising details. I believe Yahoo is my Teacher & i gain lot of knowledge from it."
- posted by Sunlight on July 12, 2007, 9:43 Am
edit The best content
- Yahoo products are simply the best ."
- posted by Arthur on November 17 2009
edit 10 out of 10
- Yahoo is really an amazing search engine, and has pretty much anything you would want to find! Find addresses, pictures, books, news, video, and of course, just websites. What I love Yahoo for is that it doesn't just look for how many times a word or phrase is in a page, but rather it tries finding what you most likely would be looking for.
- Yahoo is also great for webmasters! From a simple search box to an actual server, Yahoo's got it!
- I recommend Yahoo to anyone who wants to find what they're looking for.
- posted by Sunlight on November 07 2008 16:53, pm
edit 10 out of 10
- What I particularly like about Yahoo is that it is so community-centric. Yahoo offers a wide array of activities that people from all walks of life love, and it brings together these people. Its user-friendly interfaces also contribute largely to its success.
- posted by Mackenzington on June 09 2009 12:57, pm
edit It don't get better than this
- Simple, Efficient and it works. Okay, so it can take a bit of getting used to to work well but Yahoo search and all other Yahoo products are superb.
- posted by Sunlight on December 12 2008 17:35, pm
edit Yahoo
- What can I say that nobody else has said before? Yahoo is a very good search engine.' yahoo beta'
- posted by Sunlight on January 15 2009 17:22,pm
edit A match made in Heaven
Yahoo and Bing in full swing in 2010 - can't wait - a match made in Heaven !
- posted by Brian Whelan 'Dublin Visitors' Irish site.
edit Related Domains
edit External Links
edit Various Other Search Sites
| 12 Jul. 2007 |  | | 
|
How visible is your website?
Home Page Analysis
A better home page will help you show up in search results.
| Titles & Headings |
|
|---|---|
| Links & Images |
|
| Search Engine Friendliness |
|
Get Your
Competitive Edge
See how your digital marketing stacks up,
and get ahead.
Web Presence Analysis
How easily can your site be found around the Web?
| value for Google crawl date | |
|---|---|
| value for Bing indexed pages |
Home Page Analysis
The Home Page Analysis helps you understand how a site's home page appears to both search engines and site visitors.
Yahoo.com Home Page Analysis Summary
|
Titles & Headings
The title and headings on the home page tell people and search
engines what a website is about. Analyze the title & headings of the home page for free or the entire site. |
Problem |
|---|---|
|
Links & Images
Relevant links to other sites are good for people and search
engines. Images on a web page should be described for visually impaired
visitors and search engines. Analyze the links & images of the home page for free or the entire site. |
Warning |
|
Search Engine Friendliness
A few simple technical fixes can make any site show up better in
search results. |
Good |
Want free online marketing advice in your inbox? Sign up for our weekly email.
Title
The title of a web page appears in search results as the link to that page. Learn more ...
Purpose
The title of a web page appears as a clickable link in search results and bookmarks. A descriptive, compelling home page title with relevant keywords can increase the number of people visiting the site.
Search Engines
Search engines view the text of the title tag as a strong indication of what the page is about. Accurate keywords in the title tag can help the page rank better in search results.
Length
A title tag should have fewer than 70 characters, including spaces. Major search engines won't display more than that.
Content
The title tag of your home page (and any other page on your site) should not contain the site’s domain name or URL. These will appear near the title in search results, so use your 70 characters to tell people what the page is about. The title tag should not contain any HTML, because it will be displayed incorrectly or not at all.
- Good: This web page has a title tag.
- Warning: The title uses the same text as the H1 heading on this page. They should be different.
- Problem: The title has fewer than three words. You may not be telling people and search engines enough about this page.
- The title of this site's home page:
- “Yahoo!”
H1 Headings
The H1 heading is an important sentence or phrase on a web page that quickly and clearly tells people and search engines what they can expect to find there. Learn more ...
Just one H1
In most cases, a web page should have just one H1 heading. Using multiple H1 headings is okay if that is a logical way to organize the page, but they should be used sparingly. That’s because search engines can view multiple H1 headings as an attempt to signal that all the content on a page is equally important, a tactic that’s seen as an attempt to game the search engine algorithms.
Purpose
Search engines look for an H1 heading to determine what a page is about. Human visitors do, too.
Content and placement
The H1 heading appears on the web page itself, unlike the page title, which people will see mostly in search results.
The H1 tag (which contains the H1 heading) is usually listed first among the other heading tags for a page. None of the major search engines, however, will penalize a site for listing H2 through H6 tags ahead of the H1 tag.
The H1 heading for a page should be different from its title. Each can target different important keywords for better SEO.
- Good: This page has one H1 heading.
- H1 heading for this site's home page:
- “Yahoo!”
Yahoo.com in search results
You can see below how most search engines will display this site's home page in search results. The title is used as the link to the page, and the meta description appears below the title.
A new welcome to Yahoo!. The new Yahoo! experience makes it easier to discover the news and information that you care about most. It's the web ordered fo...
yahoo.com/
Want free online marketing advice in your inbox? Sign up for our weekly email.
Links & Images
Sites You Link To
Outbound links tell search engines which websites you find valuable and relevant to your own site, and help your visitors find what they need…even if it’s not on your site. Learn more ...
Search engines
Including links to relevant sites is good for your website's standing with search engines. The Web is all about linking, and carefully chosen outbound links tell search engines that you understand their value to site visitors. These outbound links also help search engines classify your site in relationship to others.
Here, we identify only the outbound links on this site's home page, but outbound links add value to any important page on a website.
Site visitors
Outbound links tell people that you want to provide them with good information, even if it’s not on your own site. These links can also prompt other people to link to your site, which can boost its reputation and ranking in search results.
Here, we identify only the outbound links on this site's home page, but outbound links add value to any important page on a website.
| Site | Number of links |
|---|---|
| clicks.beap.bc.yahoo.com | 7 |
| hsrd.yahoo.com | 195 |
| l.yimg.com | 4 |
| mail.yahoo.com | 1 |
Image Descriptions
Image descriptions - also called alt text - are the best way to describe images to search engines and to visitors using screen readers. Learn more ...
Help for visitors with impaired vision
People with impaired vision use screen readers to help them “read” websites. If you provide descriptive alt text for images on your site, people using screen readers will know what the images are about, and will get the same full understanding of your site that others do.
Good for search engine rankings
Describing images on a web page with alt text can help the page rank higher in search results if you include important and relevant keywords. Do not be tempted to stuff irrelevant keywords into alt text just so a page will rank well for those words. Search engines can recognize this ploy for what it is: an attempt to game results.
Writing image descriptions
This is what an image description looks like in HTML:
<img src="image.jpg" alt="This is the image description">
You can write image descriptions, or alt text, by writing the HTML directly into the code for a web page. If you’re using a content management system or online commerce software package, it will probably have a feature to help you quickly create alt text for your images.
Caution: While some software packages automatically generate alt text, they don't always do it well. Always check the quality of automatically generated alt text.
- Warning: Some of your images don't have descriptions.
Want free online marketing advice in your inbox? Sign up for our weekly email.
Robots
Your website's robots.txt file can tell search engines to ignore parts of your site. Learn more ...
Purpose
Website owners usually use robots.txt to let search engines know which pages or sections of their site shouldn't be indexed — for example, web contact forms, print versions of web pages and other content that's duplicated elsewhere on the site. Robots.txt can also be used to request that specific robots not index a site. For more information, read How To Use Robots.txt.
Be careful!
If you're going to use robots.txt, be careful not to accidentally exclude search engines from pages you want people to find. To learn more, read Don't Block Search Engine Crawlers.
Search engine robots
You'll need to know the names of specific search engine robots - or "bots" – if you’re going to exclude any or all of them from any part of your site.
- Google’s bot is called Googlebot. Google is the world’s largest search engine, and is where many people discover new websites.
- Bing’s bot is called msnbot. Bing also provides search results to people using Yahoo to search the Web. Together, Bing and Yahoo are the second largest search resource, after Google.
- Baidu’s bot is called Baiduspider. Baidu is a major search engine in China, and the number of people using it is increasing rapidly.
- AboutUs.org’s bot is called AboutUsBot. To create a Site Report, AboutUs uses crawling technology that’s similar to what search engines use.
- Good: This website’s robots.txt file is not blocking major search engines from crawling its pages. Your website can appear in any engine’s search results.
Canonical Url
This website can live at www.Yahoo.com or Yahoo.com. It's best for your site's visibility to live at just one URL, or web address. You'll want to create a 301 redirect to the URL you choose from the other URL. Learn more ...
Choose one or the other
Whichever of these URLs you choose, make sure your website lives ONLY at that location, which is called the canonical URL for your site.
Be careful!
If you choose www.MyWebsite.com for your site, make sure people who don't type www can get to your site, too. Create a permanent 301 redirect from MyWebsite.com to www.MyWebsite.com.
If the same web page exists at two different URLs, people can choose to link to one or the other. Links from other sites to your website are valuable — they tell search engines that your site is important to people. By splitting valuable links between two identical pages, you're diluting the power of those links to help a page rank higher in search results.
Learn more about why you should have just one home page: Read Twin Home Pages: Classic SEO Mistake
- Good: Your website resides at www.Yahoo.com, and Yahoo.com is permanently redirected to it.
Want free online marketing advice in your inbox? Sign up for our weekly email.
Web Presence
Search Engine Visibility
Check this site's prominence around the web and in major search engines.
Indexed Pages
| value for Google | 911,000,000 |
|---|---|
| value for Bing | 0 |
Rank
| value for Quantcast | 6 |
|---|---|
| value for Compete | Not Available |
| value for Alexa | 4 |
Date Last Crawled
| value for Google | Not Available |
|---|---|
| value for Bing | Not Available |
Social Visibility
Check this site's presence on news sharing and community sites.
Social Media Visibility
| value for Digg | 0 |
|---|---|
| value for Dmoz | 15,225 |
| value for Google Groups | 61,900,000 |
| value for Yahoo Answers | 585,598 |
Want free online marketing advice in your inbox? Sign up for our weekly email.
Redirectory
Below we show domains that redirect to Yahoo.com.
We survey every domain on the Internet ending in .com, .net, or .edu to see if any redirect to this website. Large or famous websites like Amazon.com often have many sites redirecting to them.
Domains that redirect to the home page of Yahoo.com
A website owner can point one domain to the home page of another. Learn more ...
Capture visitors who type the wrong name
It can make a lot of sense to redirect a domain to an existing web page. For example, many people are likely to type wikipedia.com when they are really looking for wikipedia.org. Creating a redirect from wikipedia.com to wikipedia.org helps these people get to the site they want.
Domains that redirect to a page within Yahoo.com
A domain can point to any page within another website. Learn more ...
Get people to a specific web page
Creating a redirect from a simple domain name helps people find an existing web page that has a long, hard-to-remember URL. For example firefox.com redirects to http://www.mozilla.com/en-US/firefox/.
- rjguiltinan.com
- redirects to: http://yahoo.com/rjgroad
- yanggoo.com
- redirects to: http://yahoo.com/yanggoo.com
- ma1entertainment.com
- redirects to: http://yahoo.com/lilawney
- keceslegal.com
- redirects to: http://YAHOO.COM/
- yahoomailweb.com
- redirects to: http://YAHOO.COM/
- english4success.net
- redirects to: http://yahoo.com/parked
- yliveblog.com
- redirects to: http://yahoo.com/?fr=fptb-tyc7/
- social-cubeworks.com
- redirects to: http://yahoo.com/?jp
- supershop7.com
- redirects to: http://yahoo.com/?jp
- titleloansofwestvirginia.com
- redirects to: http://Yahoo.com/
- yahoodild.com
- redirects to: http://yahoo.com/error
- thepickelmangroup.com
- redirects to: http://yahoo.com/pickelbe
- gorologistics.com
- redirects to: http://yahoo.com?ref_domain=gorologistics.com/
- yahootreasure.com
- redirects to: http://yahoo.com/oops
- alice-adler.com
- redirects to: http://yahoo.com/alice_adler
- yahooglebing.com
- redirects to: http://yahoo.com/error/
- yahoolive.net
- redirects to: http://yahoo.com/error/
- yahoowebsitetest.com
- redirects to: http://yahoo.com/error/
- y-drama.com
- redirects to: http://yahoo.com/oops/
- zc-yahoo.com
- redirects to: http://yahoo.com/oops/
Want free online marketing advice in your inbox? Sign up for our weekly email.
