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Google’s Huge Change and How it affects you.

• Anyone can now post bad reviews and kill your rank. • We post good reveiws and improve your rank. • We post good reviews to keep others from killing your rank.

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A blogger finds a piece of your content, likes it, and then references it in a blog post While the content you create could be on any topic imaginable, here are some recommended best practices: Good practices for content • Write easy-to-read text - Users enjoy content that is well written and easy to follow. Avoid: • writing sloppy text with many spelling and grammatical mistakes • embedding text in images for textual content (users may want to copy and paste the text and search engines can't read it) • Stay organized around the topic - It's always beneficial to organize your content so that visitors have a good sense of where one content topic begins and another ends. Breaking your content up into logical chunks or divisions helps users find the content they want faster. Avoid: • dumping large amounts of text on varying topics onto a page without paragraph, subheading, or layout separation

Top Ten Review Sites Services:Another class of techniques, known as black hat SEO or spamdexing, use methods such as link farms, keyword stuffing and article spinning that degrade both the relevance of search results and the user-experience of search engines. Search engines look for sites that employ these techniques in order to remove them from their indices. Top Review Sites

One aspect of the online identity management process has to do with improving the quantity and quality of traffic to sites that have content related to a person. In that aspect, OIM is a part of another discipline called search engine optimization with the difference that the only keyword is the person's name, and the optimization object is not necessary a single web site; it can consider a set of completely different sites that contain positive online references. The objective in this case is to get high rankings for as many sites as possible when someone search for a person's name. If the search engine used is Google, this action is called "to google someone".

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Index Data Structures

Search engine architectures vary in the way indexing is performed and in methods of index storage to meet the various design factors. Types of indices include: Review Management Cho et al. made the first study on policies for crawling scheduling. Their data set was a 180,000-pages crawl from the stanford.edu domain, in which a crawling simulation was done with different strategies. The ordering metrics tested were breadth-first, backlink-count and partial Pagerank calculations. One of the conclusions was that if the crawler wants to download pages with high Pagerank early during the crawling process, then the partial Pagerank strategy is the better, followed by breadth-first and backlink-count. However, these results are for just a single domain.

• Use relevant language - Think about the words that a user might search for to find a piece of your content. Users who know a lot about the topic might use different keywords in their search queries than someone who is new to the topic. For example, a long-time baseball fan might search for , an acronym for the National League Championship Series, while a new fan might use a more general query like. Anticipating these differences in search behavior and accounting for them while writing your content (using a good mix of keyword phrases) could produce positive results. Google AdWords provides a handy Keyword Tool that helps you discover new keyword variations and see the approximate search volume for each keyword. Also, Google Webmaster Tools provides you with the top search queries your site appears for and the ones that led the most users to your site. • Create fresh, unique content - New content will not only keep your existing visitor base coming back, but also bring in new visitors. Avoid: • rehashing (or even copying) existing content that will bring little extra value to users Google's Search Engine Optimization Starter Guide, Version 1.1, 13 Nov 2008, latest version at Google Webmaster Central • having duplicate or near-duplicate versions of your content across your site (more on duplicate content) • Offer exclusive content or services - Consider creating a new, useful service that no other site offers. You could also write an original piece of research, break an exciting news story, or leverage your unique user base. Other sites may lack the resources or expertise to do these things. • Create content primarily for your users, not search engines - Designing your site around your visitors' needs while making sure your site is easily accessible to search engines usually produces positive results.

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