edit BBBOnLine, Inc.
Bbbonline is a branch of Council of Better Business Bureaus, stationed in Arlington USA. The latter deals exclusively with issues related to the web. There are other allied branches, the details of which are available online, together with its own contact information on its website.
The main line about Bbbonline.org is its commitment to Reliability and Privacy Seal programmes. The idea is to gain the trust and confidence of online clients. Only those companies and groups are allowed to advertise their services and products, displaying the accredited seal after Bbbonline team has evaluated them. The seal is a stamp of approval certifying that the company is a member of its local Better Business Bureau.
The Bbbonline seal affirms that the company observes what it preaches in its advertisements and is committed to serve its customers. It is also a pledge that the company is sincere about the matter of privacy and that it guards zealously all the information that comes in through its site. The web site is user friendly with various points from which the browser can get details about the seal, how to apply for it, lodge complaints, get a report or send an email. Everything is just a click away.
The primary concern of Bbbonline is data security. The threats to it are publicized and not unknown. It concerns hacking, virus, spy-ware, loss of date etc. For the small business tackling it is a difficult challenge – a challenge that cannot be ignored. If it is not met then the consequences can be grave. The company loses out on being able to handle credit cards, the financial data of customers and be able to identify larceny. In other words the company will just have to pack up and go. Rather unnerving! But the face of the enemy has to be met. There is no point being an ostrich – one has to stand up to it. Bbbonline gives that protection. Good news for Bbbonline participants is that the compliance test mandated by the payment card industry (PCIDSS –Payment Card Industry Data Security Standards) is free.
A new initiative has been taken by Better Business Bureau, which has made the problems related to security and privacy more simple. There has been a linkup with renowned experts dealing in privacy and security to improve the threat to data that all business houses are facing today. Specifically Bbonline in conjunction with ScanAlert is prowling around to catch offenders. The standards of approach have been adopted by Visa, MasterCard, American Express and DiscoverCard. At the time of reporting ScanAlert had more than 100,000 under its wings. The partnership also is about the use of Hacker Safe seal. Nearly 70,000 business groups have been certified with it. It is not just about pointing out encryption but also it points out all the existing weak points. The approach to security is thus comprehensive, taking into account both offline and online points of attack. It involves shredding documents, instant background checking of employees and not answering to emails that are phishing.
edit Growth Chart
Till April 2006 more than 25,000 companies in USA and Canada have joined the Bbonline family. Electronic business is growing globally. Business houses must be prepared to meet the opportunities with its challenges. Customers availing of online shopping must also go about protected against cyber age pickpockets and thieves. Internet Education Foundation makes the sellers and buyers computer literate in this age of e-commerce.
Bbb is on the prowl for bad businesses. In a particular instance, a financial company (Blue Hippo Funding) tempted customers with low credit ratings to buy electronic instruments via the instalment route. Over 1,400 complaints have been located from nearly 50 states. Due to its disappointing performance the company has been marked ‘unsatisfactory’. Bbb is giving out warning to people about the ‘free’ offers that mislead customers to buy anything from ordinary gift cards to costly iPods and laptop computers. Complaints are that despite jumping over many hurdles, which included initial purchases of items and roping in names of friends, the ‘free’ gifts never showed up. Pet lovers were forewarned about scams in the market dealing with sale of puppies, fake cheque scams etc. Bbb gives advice about filing tax returns to stall false refund promises and flashes the red light about spreading free loans scams that are spreading like wildfire. Another zone of danger pointed out by Bbb is the growing concern and complaints about Dinar investments.
Bbb system ranks highest among 100 million in the same field of service.
- 4200 Wilson Blvd., Ste 800
- Arlington VA 22203 US
- Council of Better Business Bureaus, Inc.
- +1 703 247 9349, Fax: +1 703 525 8277
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- Alexa: Bbbonline.org
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BBBOnline.org Home Page Analysis Summary
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Search Engine Friendliness
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The title of a web page appears in search results as the link to that page. Learn more ...
The title of a web page appears as a clickable link in search results and bookmarks. A descriptive, compelling home page title with relevant keywords can increase the number of people visiting the site.
Search engines view the text of the title tag as a strong indication of what the page is about. Accurate keywords in the title tag can help the page rank better in search results.
A title tag should have fewer than 70 characters, including spaces. Major search engines won't display more than that.
The title tag of your home page (and any other page on your site) should not contain the site’s domain name or URL. These will appear near the title in search results, so use your 70 characters to tell people what the page is about. The title tag should not contain any HTML, because it will be displayed incorrectly or not at all.
- Good: This web page has a title tag.
- Good: The title tag is a good length.
- The title of this site's home page:
- “Welcome to BBBOnline”
The H1 heading is an important sentence or phrase on a web page that quickly and clearly tells people and search engines what they can expect to find there. Learn more ...
Just one H1
In most cases, a web page should have just one H1 heading. Using multiple H1 headings is okay if that is a logical way to organize the page, but they should be used sparingly. That’s because search engines can view multiple H1 headings as an attempt to signal that all the content on a page is equally important, a tactic that’s seen as an attempt to game the search engine algorithms.
Search engines look for an H1 heading to determine what a page is about. Human visitors do, too.
Content and placement
The H1 heading appears on the web page itself, unlike the page title, which people will see mostly in search results.
The H1 tag (which contains the H1 heading) is usually listed first among the other heading tags for a page. None of the major search engines, however, will penalize a site for listing H2 through H6 tags ahead of the H1 tag.
- Good: This page has one H1 heading.
- H1 heading for this site's home page:
- “BBBOnLine is now the BBB Accredited Business Seal”
Your website's robots.txt file can tell search engines to ignore parts of your site. Learn more ...
Website owners usually use robots.txt to let search engines know which pages or sections of their site shouldn't be indexed for example, web contact forms, print versions of web pages and other content that's duplicated elsewhere on the site. Robots.txt can also be used to request that specific robots not index a site. For more information, read How To Use Robots.txt.
Search engine robots
You'll need to know the names of specific search engine robots - or "bots" – if you’re going to exclude any or all of them from any part of your site.
- Google’s bot is called Googlebot. Google is the world’s largest search engine, and is where many people discover new websites.
- Bing’s bot is called msnbot. Bing also provides search results to people using Yahoo to search the Web. Together, Bing and Yahoo are the second largest search resource, after Google.
- Baidu’s bot is called Baiduspider. Baidu is a major search engine in China, and the number of people using it is increasing rapidly.
- AboutUs.org’s bot is called AboutUsBot. To create a Site Report, AboutUs uses crawling technology that’s similar to what search engines use.
- Good: This website’s robots.txt file is not blocking major search engines from crawling its pages. Your website can appear in any engine’s search results.
This website can live at www.BBBOnline.org or BBBOnline.org. It's best for your site's visibility to live at just one URL, or web address. You'll want to create a 301 redirect to the URL you choose from the other URL. Learn more ...
Choose one or the other
If the same web page exists at two different URLs, people can choose to link to one or the other. Links from other sites to your website are valuable — they tell search engines that your site is important to people. By splitting valuable links between two identical pages, you're diluting the power of those links to help a page rank higher in search results.
Learn more about why you should have just one home page: Read Twin Home Pages: Classic SEO Mistake
- Good: Your website resides at www.BBBOnline.org, and BBBOnline.org is permanently redirected to it.
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