Sober.com is Drug Rehab Programs, Alcohol Rehabilitation Centers
Title
Drug Rehab Programs, Alcohol Rehabilitation Centers, Mental Health Services, Eating Disorders Treatment -
Description
Soberhouses.com went online in December 2000. The project originated out of the need to have accurate up-to-date, quick access to information for referrals. The printed directories available often were out of date and once lent out or borrowed failed to be returned. Upon searching for information on the Internet, resources were discovered on different search engines and many facilities did and still do not have a web presence. Business is about finding a vacuum and filling a need. The addiction/recovery industry did not have a comprehensive web presence and information was fragmented. Until www.soberhouses.com started, the industry had no web portal to call its own for advertising and marketing of products and services. There were found to other directories, but none with the sole intent of filling this vacuum and providing the industry a user friendly, free access site for professional and consumers to shop for much needed resources.
We began modestly with Three Categories, Halfway Houses, Three-Quarter Way Houses and Sober Houses. We researched and located as many facilities as we possibly could. We hired staff to call and verify phone numbers and address. We installed all the basic listings we could find and began contacting each for basic and upgrades to web and e-mail listings. Within three months, we identified that a new continuum of care was prevalent in the industry. People seeking life change via their insurance plans were often limited to detoxification and then referral to supportive housing. Recognizing this as a need, we decided to add another category to the site, Detox services. This added additional listings and increased space for advertising and marketing. We began our growth curve and started utilizing banner advertising as the most viable method of generating a constant revenue stream. Corporate banner ads, along with facilities choosing to place national listings in multiple categories was perceived by many marketing professionals as the most cost effective and visible delivery of their product/service. The success of our constantly growing site, measured by user activity solidified our niche on the web. The site generated over 1,300,000 hits and 103,000 unique visitors in our first full year!
The year brought tremendous growth. We again saw the need for a comprehensive compilation of information for consumers and professionals. The decision was made early on to add Treatment Centers and Extended Care facilities. These new categories doubled advertising space, provided a new spectrum of information on the full continuum of care. Users to the site could now locate a facility for any need regarding treatment on any level. We also wanted to show our customers how important their input is and responded by creating three additional categories, Products and Services and also Eating Disorders. Internally, the company hired two full time employees and by October, hired a third full time employee. The site was now ready for change. In August we contracted for our third site revision. We rolled out the new version November 1, 2002 and incorporated two key domain names we acquired, www.halfwayhouses.com and www.sober.com From the feedback we received during the start up phase and second year growth process, we have determined the site has outgrown its name. Beginning January 1, 2003 will be announcing the new company name that will be more conducive to all current and potential advertisers and most importantly site users, we welcome you to www.sober.com
Languages
English
Contact
- Sober.com
-
- Delray Beach Florida
- United States 33483
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- 5611651564
Additional Information
Related Domains
External Links
- Alexa: Sober.com
