Wolf-Howl.com

Graywolf’s SEO Blog

I built my first webpage in 1997 and well it was horrible but I learned a thing or two on the way.

In 1998 the company I was working for said “you you’re in management, you understand sales, and you seem to know a little something about computers, so we’re going to put you in charge of our new website starting Monday”. I took some classes learned some programming and a few weeks later I actually had an idea what I was doing. About this time we were paying $10,000 a month for someone to host our shopping cart for us, considering we had less than 1,000 visitors a month and were making less $10,000 in gross revenue we had a problem. So I rewrote the shopping cart set it up an in house linux box and we were in business. A few years later, several design revisions, and even more programming revisions and we were really in business. We were averaging between 30,000 and 50,000 unique visitors a day and had yearly revenues in excess of $25 million dollars and were the only part of the company that had sales that were growing.

In 2002 I had a technical problem and found my way to WebmasterWorld where came across this new emerging field of search engine optimization. After finally getting my head wrapped around it I began to experiment. We had a 30% increase in traffic and a 20% increase in sales in the first year. It was about this time we decided to do a major renovation to our house which not surprisingly went over budget. Looking for a way get some extra income I took a few design jobs and started dabbling in affiliate marketing. A few months later I realized I was missing out on tremendous opportunities, and began to make plans to go solo. In October of 2004 I left my employer and began to work exclusively for myself.

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