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ms.musings - Ms. Magazine's daily blog on women, media and culture

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When Ms. was launched as a "one-shot" sample insert in New York Magazine in December 1971, few realized it would become the landmark institution in both women's rights and American journalism that it is today.

The founders of Ms., many of whom are now household names, helped to shape contemporary feminism. According to founding editor Letty Cottin Pogrebin, Ms.' authors translated "a movement into a magazine."

Ms. was a brazen act of independence in the 1970s. At the time, the fledgling feminist movement was either denigrated or dismissed in the mainstream media -- if it was mentioned at all. Most magazines for women were limited to advice about saving marriages, raising babies, or using the right cosmetics.

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